…a princess with very long and beautiful hair who lived secluded in the highest tower guarded by a deceitful witch .

Does it sound familiar? Rapunzel’s story usually does, even though many of us never saw the Disney movie or  read the story. But we all came to listen to it, sooner or later. And the details may have gone, but the core of the story remained.

I have been fascinated by the power of listening and telling stories since I can remember, it had all the magic needed to make the world intriguing and full of pleasant adventures for a blithe child, a thoughtful teenager and the narrator I have finally become. Only recently I learned that stories are due to stay with us since scientists discovered that “stories are the essential building blocks of all human thought”. (If you want all the details on this, you may consult  “The art of storytelling” by John Sadowsky).

I love telling and writing stories, my own and those ones I come by living. I turned it into my profession when I became a journalist and then an author and a blogger.

I would like to do that for you too, because telling your story is the most effective way to make people remember you, your product, your Company, your website, your values.

In a word, what you stand for.